Think DirtyThe Think Dirty app helps you to understand how "clean" ingredients really are.
It is so important to understand your ingredients, according to Engleman. "The reason this is so important is because a significant percentage of what is applied to the skin can get absorbed into the bloodstream. So, we must know what we are putting on our skin for health and safety reasons," she notes. "The truth is many cosmetic products do not require FDA approvals. So what we are left with are thousands of companies and people putting inaccurate or exaggerated information on their products and sites. For example, a product may contain an ingredient that is widely marketed but contains such a small concentration of the active that it actually doesn’t offer any benefits."